The Third Row: shop independent

Launched this week, online shopping site The Third Row gathers together fashion, furniture and homewares from over 100 independent stores that are being talked about on fashion and design blogs.

You'll find products from stores like Incu, Gorman, Girl & Graaf, Craft Victoria, Apartment, Boneyard Supply, AARK, Mr Kitly, LEIF and Y.S Collective all nestled together happily and looking fabulous.  

It's a nicely curated experience – great for gift shopping – and when you're ready to buy you're directed to the relevant store to complete your purchase.  


A quick chat with founder Diana Campbell

What inspired you to create The Third Row?
I was frustrated because I saw fantastic independent stores mentioned in the media all the time, but whenever I wanted to buy something, I couldn't remember them all. Plus I was too busy and impatient to trawl their sites separately to find what I wanted.

Why independent stores?
The thought of independent shops closing and everyone shopping from the same global chains really scares me. I felt like the best way I could help fight this was by creating a shopping site that made finding and comparing products from independent stores easier and more enjoyable than browsing a chain store website.

Will you be involving more stores in future?
We are looking to feature independent retailers and designers that:

  • have received coverage from influential blogs and magazines in the past 12 months
  • sell limited-edition pieces or emerging labels (retailers)
  • have an original aesthetic (designers/labels)
  • have no more than 1000 products in their store
  • are not stocked in major department stores.

 Ostara scarf from RAPP

Ostara scarf from RAPP

 Geode earrings from LEIF

Geode earrings from LEIF

 Tricia square clutch in Cognac by Cobra Society from ethica

Tricia square clutch in Cognac by Cobra Society from ethica

 Copper patina planter from LEIF

Copper patina planter from LEIF


Another Small Studio: objects for nomads

Melbourne design duo Linda Raimondo and Tom Shaw are Another Small Studio, and we rather like the collection they launched at the Milan Salone Satelitte recently.

Inspired by their experiences of moving around the world, their objects are designed to dismantle easily, and bear traces of the cities they have called home.

The Omoto bench is inspired by Tokyo, its leg components held together by traditional dry joints; the Preston table's laser-cut steel echoes Melbourne's angular forms; the Stile stool is based on stone walls in the north of England; and the NW6 clock marks time in a city that never sleeps...

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Another Small Studio-Preston-01.jpg
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Cherished with Lauren Davidson

You may recall a while back we asked Natalie Smith to tell us about one of her most cherished possessions.

This time round we asked for a glimpse of Sydneysider Lauren Davidson's collection of treasures. Lauren and her parther Simon De Graaf are behind online boutique Girl & Graaf.

Not surprisingly, given Girl & Graaf's breezy travelly vibe, Lauren chose cherished objects from one of her journeys...

'I bought this set of decorative Banania tins whilst living in Bordeaux, France. At the time, I was completely unaware of Banania’s status as a cultural artefact and chose them for the sole purpose of brightening up my bedroom.

'As such, I was completely unprepared for the barrage of political commentary on my new purchase (courtesy of my socialist flatmate) when I unpacked them in our kitchen! I quickly learned that, although essentially just a popular cocoa drink in France, the colonialist depiction of a Senegalese infantryman in Banania’s branding has garnered its fair share of controversy over the years (and rightly so).

'I hold these pieces close to my heart today because in a way they represent my initiation into the complexities of French culture – one aspect being its tense relationship with its colonial past. They act as a bright yellow reminder of my transition from "tourist" to "traveller" – something I was terribly proud of at the age of 20.'